Creating an Online Giveaway – Bathroom Makeover

Creating an Online Giveaway – Bathroom Makeover

On The House | Bathroom Makeover Online Giveaway ez2BSocial was engaged to create and implement a national online giveaway for On The House with the Carey Brothers – an online resource for DIY and home improvement projects, plus a well known national radio show. The Bathroom Makeover Giveaway, sponsored by Mansfield Plumbing and Hy-Lite, was launched June 19, 2014 and ran for 4 weeks.  The giveaway was a $6,500 Bathroom Makeover – packaged with a Mansfield Plumbing Brentwood Suite and a Hy-Lite – acrylic block or decorative glass window (winner’s choice.) The mission was to drive entries, engagement and draw a winner who would then participate in photo and video work that the sponsors could then use in further promotions. The campaign ran four (4) weeks and included: Daily Twitter posts and engagement Daily Facebook status updates about the sponsors and promoting the giveaway page The On The House Weekly e-newsletter was sent to over 12,000 subscribers Promotions  during the On The House with the Carey Brothers’ radio show Blogger outreach and guest listings The giveaway was fashioned to include multiple entries and daily entries. The entrants would accumulate points for accomplishing different tasks: Viewing a sponsor video Visiting sponsor Facebook Pages Retweeting the contest links Posting comments to designated blog sites Signing up for a newsletter During the four week giveaway we saw: over 36,081 entries, with 3,438 entrants visits to Mansfield on Facebook    8,784 Mansfield went from 1,255 “Likes” on their Facebook page to 2,292 visits Hy-Lite on Facebook 8,010 Hy-lite added over 600 “Likes” to their page tweeted a message about the giveaway 6,628 visited The...
Craftsman Online Giveaway

Craftsman Online Giveaway

On The House | Online Giveaway ez2BSocial was engaged to create and implement an online giveaway for On The House with the Carey Brothers – an online resource for DIY and home improvement projects, plus a well known national radio show. The snow blower giveaway, sponsored by Craftsman, was launched November 21, 2014 and ended December 5.  The giveaway of Craftsman’s Quiet Technology Snowblower was promoted through: Twitter posts Facebook status updates and a giveaway page The On The House Weekly e-newsletter During On The House with the Carey Brothers’ radio show Google+ posts blogger outreach   During the two week giveaway we saw: over 3,500 unique entries, with 10,700 plus entries a dramatic increase in twitter followers (895) an increase in Facebook Page Fans of 1,200 plus generating over 206,000 impressions website unique visitors increased by 98.99% website sessions increased by 126.23% the site bounce rate dropped by 576% newsletter subscribers during the period increased by 956   It was a very successful and engaging 2 week campaign that produced active engagement and exposure online for both On The House with The Carey Brothers and Craftsman.   Trade Show Signage for a Remote National Radio Broadcast Trade Show Marketing Creating an Online Giveaway – Bathroom Makeover Social Media Logo Imagix Dental Video Sports Gwinnett Video On The House – Website SEO SEO Craftsman Online Giveaway Social Media Dr. Jules Nabet Trade Show Marketing Sports Gwinnett Magazine Custom Magazines Imagix Dental Billboard « Older...

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